We use powerful machine learning technology and organizational human intelligence
to understand real human attitudes towards brands, products, and categories with precision at scale, building the tools and strategies to make marketing efforts more effective at every step.
Whole-business digital optimization driven through six distinct capabilities.
A proprietary blend of machine and human intelligence, the CIM Platform™ is the data-fueled engine powering GSI’s capabilities.
Voice Lab™ powered by GSI leverages CIM Platform data to deliver voice search insights at scale.
Data-Driven Content Strategy & Implementation
Evidence-based content strategy and implementation offerings that leverage CIM Platform data to identify opportunities & potential ROI.
A Center of Excellence capability that accelerates changes, contributes to optimal spend, and delivers results faster.
How We Work
GSI is a WPP company. We’ve mastered the art of working seamlessly with agency partners both in and out of the WPP network. Talk to us about how we can integrate with your teams and your partners.