Our Services

Global Strategies specializes in working with large enterprise and corporate clients to deploy large scale and international Search Engine Marketing (SEM) programs. Global Strategies deploys these programs internally, but we can provide production resources when there is a lack of internal resources or when it makes more sense to outsource. We leverage our own thought leadership in the ever-changing search arena along with the newest tools and methods from the worlds of SEM, Search Engine Optimization (Organic Search) and Social Media to help our customers develop comprehensive search programs and strategies for long-term success.

Our core services include the following:

• The Search Center of Excellence - provides guidance, governance, and education to help you establish and standardize search as a successful marketing tactic. Learn More.
  
• Consumer Intent Modeling - a combination of qualitative and quantitative research based on search behavior that is used to inform a relevant and targeted communication strategy. Learn More.
  
• Multimedia Search - provides strategy, guidance, and tactics that help you establish and standardize search best practices with your multimedia content. Learn More.
  
• Paid and Organic Search Analysis - efficiency audit of paid and organic search programs targeted at increasing market authority and share. Learn More.
• Natural Search Optimization - consulting and best practices designed to improve performance and visibility in the natural (organic) search results. Learn More.
  
• Mobile Search - focuses on specific activities designed to help brands create search-friendly, device-appropriate content for the specific wants, needs, and usage patterns of mobile consumers. Learn More.
  
• Location Based Services (LBS) - Customized engagement opportunities for consumers to interact with branded mobile content on a local & personal level, using location-based services. Learn More.